About Us

What we do.

We manage social media, write blog articles and conduct email marketing for our clients. Think of us as the outsourced digital marketing arm of your business.

What makes us different?

If you’re looking for a big agency, with big overheads, we’re not for you.

  • We don’t have an office; but we know of a great cafe for our next meeting
  • We don’t have an hourly rate; we charge based on outputs instead
  • We keep our business lean and focus on delivering quality work

We also think that for digital, creative businesses like ours, the traditional 9-5 working week isn’t ideal. So we all work flexible hours, with a focus on balancing work with other stuff.

Who is Likeable?

We’re a small team with big aspirations, meet the team below.


Likeable SophieLikeable Sophie 🏊 🚴 🏃
Account Manager / Multi-sporter

Life before Likeable: Setting off on her big OE from the UK, Sophie stumbled across NZ where she and husband Dave have now laid firm roots. They call themselves honorary Kiwis, having embraced NZ living and increased their usage of the words ‘heaps’ and ‘sweet as’. With a degree in Leisure and Sports Management, and previous roles in project management, communications and web, Sophie brings an bunch of awesome skills to her role at Likeable.

Strengths: Harmony, Relator, Responsibility, Individualisation, Developer.

Talk to Sophie about: Content marketing and training for the Coast to Coast.


Likeable NancyLikeable Nancy 😂 ✌️
Account Manager / Super mum

Life before Likeable: A trained Occupational Therapist, Nancy spent eight years helping people from all walks of life succeed. She then took on her biggest project – growing her own little humans. Then in search of the ultimate work-life balance, she stumbled across a job advert calling for a coffee-loving Facebook ninja. Perfect. Since joining Likeable in 2016, Nancy’s digital knowledge has grown in leaps and bounds; she’s now our resident content pocket rocket.

Strengths: Connectedness, Positivity, Belief, Individualisation, Relator.

Talk to Nancy about: What’s new on Facebook, the latest foodie trends, and what makes people tick.


Likeable KatLikeable Kat 😀 🍷 👍
Account Manager / Press up master

Life before Likeable: With a Masters in product development, Kat worked for companies like Formway, Triodent and Locus Research before joining Likeable in 2015, becoming a shareholder in 2016. Now Likeable gets to utilise Kat’s design, marketing and brand prowess, in between school pick-ups and gym workouts of course.

Strengths: Individualisation, Ideation, Strategic, Relator, Learner

Talk to Kat about: Your digital marketing effort and how to bear crawl.


Likeable RyanLikeable Ryan 🐓 💪 🐄
General Manager / Wannabe farmer

Life before Likeable: Originally from South Africa, Ryan moved to New Zealand with his family in 1999, settling in the sunny Bay of Plenty. With over 10 years of sales and marketing experience, Ryan became a Likeable shareholder in 2016, and is now responsible for important things like the Likeable team culture and customer happiness. Ryan and his family recently moved to a lifestyle block in Oropi, so in his spare time (!) Ryan tries his best to keep his farm animals alive.

Strengths: Connectedness, Developer, Learner, Positivity, Belief

Talk to Ryan about: Where you want your business to be in two years, or what not to do on a lifestyle block.


Likeable DanLikeable Dan 🌲 🚲
Founder / Amateur mountain biker

Life before Likeable: After gaining a marketing degree from Waikato Uni, Dan co-founded a text messaging startup in the days before smartphones. Later he jumped ship to corporate life, joining Westpac as a business banker in sunny Tauranga and started a family with his beautiful wife. After 2-years crunching numbers, Dan returned to his marketing roots and founded Likeable in 2012.

Strengths: Futuristic, Strategic, Ideation, Empathy, Relator.

Talk to Dan about: Your digital marketing strategy, the future of work and which trails to ride in the Redwood forest.


Like to work with us?

Learn more about our services or contact us.

ps – Like to work at Likeable? Find out more about becoming Likeable.